National Tiger Sanctuary Monthly Report

I decided to take a look at the whole month of October for the National Tiger Sanctuary and see how the website was doing. When taking a look at the new visitors compared to the returning visitors to the site there was 12.1% who actually returned to the site for the month of October. I think there should be a higher percentage of people who return to the website but unfortunately there was not.

The number of pageviews was 131 with 116 sessions. More than majority of the sessions lasted anywhere between 0-10 seconds, which means that the users did not tend to stay on the website for very long. The National Tiger Sanctuary can utilize this information to see how they can keep users on their website as well as gain new users. Engagement is important because this is what helps websites become successful. Lastly, the top three channels that were used during the month of October for the website was direct, organic search, and referral. The top channel used was the referral channel, which was 90.5%. This is important to know because it helps a company figure out how people are getting to the website.